Challenges and lessons in building a sustainable, engaged paying community.

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22 Sep
6:30 pm
7:20 pm

About the Session

The pandemic has accelerated the shift to reader-supported media, as more and more outlets move to subscription and membership structures. With news organisations effectively targeting the same pool of readers in an ecosystem, this panel will discuss the challenges that this shift brings. The panel will also discuss the best strategies that can be employed to build a sustainable paying community.

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