Biswapriya Bhattacharjee (Biswa) is Director of Kantar South Asia and leads the Technology and Media business. He is an electronics engineer with a post-graduation in management, and has more than 22 years of experience across market research and B2B sales and marketing. Over the last 22 years at Kantar, Biswa and his team have successfully anchored several industry researches in the area of technology, electronics, media, digital, mobility solutions, cloud services, AI, etc. He leads Kantar’s media syndicated assets which include ICUBE, TGI, Media Compass and other syndicated media studies, apart from driving advocacy for researches involving B2B stakeholders.
Presentation followed by Q&A.